SSL Certificate

What is the importance of SSL Certificate in SEO factor?

SSL Certificate for SEO Ranking

Google uses both HTTPS and SSL certificates as an important ranking signal. HTTPS provides secure communication of the website over the internet connection. SSL certificates are small data files that binds the cryptographic key to the details of the organization. It aids in providing the secure connection from web server to the browser. Both these factors positively influence the page rank of the site.

Related Topics

Google Ranking Factors